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A Comprehensive Guide to AML Risk Assessment and its Importance for Businesses in 2023

24 November, 2023

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The world is going digital as technology is transforming every industry. Modern-day solutions play a crucial role in the industrial revolution, taking business operations from manual, paper-based entries to data.

While the era of digitization seems fast and reliable, many risks arise as fraudsters devise new ways to manipulate online systems. The banking and financial systems face a large number of threats. In 2023, the e-commerce sector lost $48 billion to online payment fraud. This enormous figure indicates a sharp need for security systems that protect online solutions from fraud and money laundering. 

Speaking of prevailing cybercrimes such as terrorist financing and money laundering specifically, it is a global issue that many businesses face. Fraudsters now use digital channels to move illicit money from one source to another. 

What is Risk Assessment?

As the term suggests, risk assessment is the process of analysing an operation to understand the likelihood of fraudulent behaviour or simply the risk level the business poses. It determines various factors that become loopholes for bad actors to exploit organisational products and services for illicit gains. They can manipulate the business platform for money laundering, terrorist financing and tax evasion. 

Following are the two essential factors that contribute significantly to risk assessment strategy:

  1. Know Your Customer (KYC) Compliance
  2. Customer Due Diligence (CDD) measures

These processes determine a business profile in the market. The fewer controls, the higher the risk.

AML Risk Assessment – How is it Different?

AML risk assessment is an additional layer in the fraud prevention strategy which focuses on highlighting money laundering risks.  It is different from traditional risk assessment operations as it includes different money laundering protocols listed in the global AML compliance and directives. The AML risk assessment process covers:

  1. Money Laundering risks and types
  2. Exposure of business operations to the outside world
  3. Measures to Eliminate Money Laundering Risks
  4. Outlines the implementation of preventive measures
  5. Evaluation of business security protocols’ efficiency to identify any loopholes

According to the Federal Financial Institutions Examination Council (FFIEC), a comprehensive AML risk assessment strategy highlights product risk, service risk, customer risk, and geographic risk for a business. The authority emphasises unique strategies for every firm depending on its size and market.

Money Laundering – An Evolving Threat Globally

Money laundering is moving illicit cash to unknown avenues so that fraudsters can use it for illegal purposes. As technology is redefining financial systems, fraudsters misuse online payment processes to sneak thousands of dollars. In 2023, bad actors exploited multiple online payment channels for illicit means. Haiti is placed as the number one country with the highest money laundering risk in Latin America. Businesses need to have complete security controls in place to fight against this global threat. Having an Anti-Money Laundering (AML) risk assessment strategy and Customer Due Diligence (CDD) procedures is pivotal. With a market share of $1.77 billion globally, digital AML solutions prove to be a solid defence in this regard. 

Key Risk Indicators – The Red Flags

Many business owners, when stepping into the competitive digital market experience issues in identifying fraud. It is essential to detect financial transactional attempts from within the organization that could possibly lead to money laundering. 

Most modern financial systems follow global compliances such as Anti-Money Laundering (AML) and Counter-Terrorism Financing (CFT) laws. These regulations ensure security and strengthen business-to-business interaction protocols. 

To help businesses detect and prevent fraud and develop an AML CFT risk assessment strategy, these factors should be considered.

High Business Complexity

When interacting with other businesses in the market, firms should always double-check their core operations and offerings. Every modern AML business risk assessment solution highlights the business working structure. The more complex it is to understand, the more chances or risks of fraud. Shell businesses that are highly liked avenues for money laundering use this strategy to trick legitimate firms. They define a very complex business working model with different hierarchies and modules to divert attention from the core operations. When interacting with new players or devising a new AML risk assessment strategy for a new partnership, always look for these aspects.

Risky Target Markets

Businesses operating in markets where fraud risk is high are prone to money laundering activities. These include betting, gambling, trading, and all other exchange platforms that involve high-risk factors and loss probabilities. Cryptocurrency exchange platforms that do not follow proper due diligence of customers also fall in this category as fraudsters try to exploit these markets most often. When setting up an AML risk assessment strategy, always keep the firms that operate in these markets as “high-risk” customers. 

Unverified Customer Profiles

Businesses that are new to the market have to start their operations with other prominent players. These small startups employ a new workforce and onboard clients much faster than a fully grown business. This increases the chances of fraudsters sneaking into business operations as startups don’t implement KYC risk assessment solutions initially. When other organisations interact with these startups, the fraudsters find it easy to access their resources. Firms having unverified customer profiles are not secure enough to interact and be involved in business.

Shady Distribution Channels

Businesses that involve money laundering often use shady distribution channels to transfer their resources. They like to start with unregulated crypto exchanges to transfer their money. Other than that, using financial platforms with little or no KYC and AML risk assessment protocols in place.  

High-Risk Locations

Fraudsters take their money to countries and regions where they can safely consume it without any legal checks and scrutiny. Always check for the locations the business operates in before entering any sort of legal partnership with it. If the area includes safe havens for money launderers with little to no regulation on financial transactions, mark it a high-risk business to keep your firm’s assets safe. 

The Role of Technology in AML Risk Assessment Process

Technology helps in assisting AML risk assessment operations significantly. It increases transparency and strengthens security controls. The Financial Action Task Force (FATF) also directs modern-day businesses to implement tech solutions that can significantly improve the speed and quality of anti-money laundering controls. When firms implement it with a proper risk analysis, tech solutions can prove to be key factors in cybersecurity. Technology, more specifically AI, is a game changer in cybersecurity and data analytics. Systems built on this tech can analyse large amounts of transactional data to determine any red flags. Speaking of artificial intelligence, businesses implement it using machine learning models, primarily for anomaly detection. 

Machine Learning

The organization trains the core system on their set of rules to detect money laundering attempts. The system, in return, learns new data patterns itself to find irrelevant transactional data, marking red flags and notifying the system administrator. 

Cloud Security

Cloud security technology and firewalls can help businesses identify money laundering attempts. Using a virtual private cloud that is inaccessible to the public can streamline the data flow route, ensuring secure transactions. 


Automating tedious financial operations can also prove fruitful in preventing money laundering. Fraudsters always gain access to a system due to manual human error or a phishing attack compromising core credentials. Automating the system logging procedures with biometric verification, such as face or iris, can enhance security.

The Modern AML Risk Assessment Cycle

With the proper use of technology, firms can transform the modern AML risk assessment cycle. By attempting six core steps in the business stream, firms can leverage the power of artificial intelligence throughout each interaction with businesses as well as clients.


Client Risk Assessment

Customer risk assessment is the first step in the cycle contributing to the modern AML risk assessment strategy. It is necessary to onboard verified entities. Technology defines the foundation of modern-day AML risk assessment systems. In customer onboarding, firms verify identity using digital documents and biometric verification. The whole process is carried out online and mitigates the chances of fraudsters entering into the business operations, ultimately eliminating money laundering threats. 

Data Verification

The data that systems extract for customer and ultimate business owner verification needs complete validation from authorized sources. Using tech solutions, firms can perform this operation in real time. The KYC risk assessment software collects cross-referencing data and matches them against the data extracted from business entities engaging in financial or corporate operations. Data extraction, matching, and verification processes are automatic, providing a streamlined experience to business security officials. This significantly helps them in setting up an AML risk assessment strategy.

Risk Profiling

Speaking of risk, the second important aspect of the KYC and AML compliance software is risk profiling. After onboarding a new client, AI solutions continue to assign risk scores on every single interaction with the system. Every AML risk assessment tool analyses the interaction and transactional behaviour of the customers and compares it with the previous interaction to derive similarities. On average transactional amounts and interactions, these tools assign a moderate risk profile, while on irregular transactional data, they can trigger high-risk notifications, alerting the organization. 

Regulatory Compliance Assessment

Ensuring regulatory compliance is another upside of using tech solutions for AML risk assessment. With AI, these fraud risk assessment tools scan legal repositories for applicable standards and regulations. This helps in keeping the organisational database up to date with the changing regulations. For instance, whenever the regulatory authorities add a new directive to the AML and KYC compliance, the systems automatically update it and apply the necessary measures. This significantly increases business compliance with all national and international laws, reducing charges and fines from authorities. 

Transaction Monitoring

Monitoring business transactions is the core task for companies when creating a complete AML risk assessment strategy. Money launderers exploit those firms with little to no transactional protocols in place. With a comprehensive KYC and AML compliance software solution, firms can easily monitor transactions in real-time. These systems highlight the inbound and outbound channels, locations, and all other necessary data associated with the transaction. This helps business management flag suspicious transactions and redirect the case to authorities for prompt action. 

Regular Audit Trails

After carrying out all the necessary verification checks, due diligence, and transactional monitoring operations, businesses need a comprehensive report. This report is necessary for record-keeping and data analysis, which proves to be decisive in the long run. Firms should carry regular compliance audit trails that provide them with transparent data on every business activity, from resource handling to costs, revenue, and profit. AML risk assessment solutions aid in compliance and reporting using modern technology and automation. These tools demonstrate the efforts in a detailed trial report, which helps firms identify fraud and AML risks.

Where The KYB Steps in

The importance of having an AML risk assessment solution is paramount in today’s competitive market. However, many solutions in the market do not provide a foolproof solution that covers each and every business aspect. This is where Know Your Business can help your business strengthen its AML risk assessment strategy while boosting growth and reputation. Employing a complete risk assessment platform like the KYB safeguards your business assets with innovative approaches such as jurisdictional risk analysis, credit score evaluation, and operational risk profiling. Not only that, our best-in-class financial analytic solution shows a complete picture of every transactional movement. Boost your business offerings while keeping fraudsters away with the KYB. 

Get in touch with our professionals today to learn how the KYB efficiently safeguards resources for your specific business model and strategy. 


What are the Main Components that Determine AML Risks?

The Banking Secrecy Act (BSA) states that businesses should consider these three factors when assessing business risk. Always evaluate the products or services of a business. Secondly, the customers they deal with. Last is the business’s geographic location where it operates from.

What Should A Business Include in the AML Risk Assessment Process?

Businesses should cover all the necessary protocols in the AML risk assessment process such as Client risk assessment and verification, transactional monitoring and regular audit trials.

Why is Risk Assessment Important in Money Laundering?

Money laundering is becoming a global issue as digital means of transaction arise in the market. AML risk assessment is necessary to keep fraudsters off the bay and keep business operations in line with regional and global security regulations.

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